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Three questions to answer before you pitch

Three questions to ask before you pursue business opportunities in commercial real estate

Before you dive head-first into your next pitch or RFP response, here are three questions to ask:

1. Do you want it?

2. Can you win it?

3. Should you chase it?

The first question is about whether it’s an attractive opportunity for you.

The next question deals with your ability to compete for the work.

And the final question considers the time and resources required to respond to a brief – as well as your capacity to service it if you are successful.

Taking a moment to ask these three questions will stop you from wasting time chasing business you are unlikely to win.

Interpreting your answers will put you in a stronger position to win the opportunities you decide to pursue.

To get more details on this qualifying process, listen to episode 65 of the podcast now.


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