Cut all of your emails down to 100 words or less

May 19, 2022
Less is more. Especially when it comes to the number of words in an email.

TL; DR stands for too long, didn't read.

It’s the author admitting most people won’t read a long email or blog post.

They’re not wrong: the average time spent reading an email is just 13.4 seconds…it’s 37 seconds for blogs (hopefully you’re still there!).

Instead of providing a TL; DR summary, why not make the final cut of every email you send to be the one that everyone actually reads?

In episode 88 of CRE Success: The Podcast, I’m sharing a formula to write effective emails in less than 100 words, so your emails are opened, read and actioned faster!

BTW, not including this sentence, today’s blog post is 99 words. See what I mean? You made it to the end.

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