CRE Success Principle: If you’re earning $200,000 a year, your effective hourly rate is $100 an hour. Every task that you do that could be done just as well by someone earning $10 or $20 an hour is costing you money and slowing down your growth.

CRE Success Principle: Training alone doesn't create results. It's the structure of consistent accountability, with clear goals, regular check-ins and peer support, that transforms knowledge learnt into meaningful outcomes.

Over the past two y...

CRE Success Principle: The way you act when an employee or client leaves you has the biggest influence on whether they ever return.

In big companies, boomerangs are employees who leave, gain experience elsewhere, and return to the fold.

Large...

CRE Success Principle: When inexperienced agents copy the habits of established top performers, without understanding the effort that contributed to the success they now enjoy, the newer agents tend to miss the hard but necessary parts that make s...

CRE Success Principle: Leaders who stay connected to the people, passions, and pursuits that matter to them outside of work tend to lead with more clarity and energy.

It’s easy to start the new financial year by setting another revenue goal. B...

CRE Success Principle: Positive social media content helps you to build trust, but careless posting can damage your business, harm your people and put your reputation at risk.

I’ve always encouraged commercial real estate leaders to show up on...

CRE Success Principle: If you're not already putting in the minimum effort required to be responsive and serve your clients well, a satisfaction survey could do more harm than good.

If you're going to ask clients for feedback, make sure you're...

CRE Success Principle: You may not be replaced by Al, but you could be overtaken by a competitor who knows how to use it better than you.

Are you feeling like you’ve fallen behind the AI curve? You’re not alone.

Many commercial real estate pr...

CRE Success Principle: Whether it’s incremental or transformational, growth starts with a conscious decision. Don't let external conditions set the pace; define your own trajectory.

When a new financial year begins, we may be more focused on t...

CRE Success Principle: Many loyal customers receive less attention than unknown prospects. You can avoid this mistake by giving your existing clients the same energy, care, and strategic effort that you show to a potential new client.

Too many...

CRE Success Principle: Your clients rely on you to be across the listing process, but you can exceed their expectations by helping them to understand the big-picture factors affecting their investments.

If you’ve ever struggled to stay in regu...

CRE Success Principle: By positioning yourself as an expert, you create trust, stand out from generalists, and have the ability to attract premium clients, without having to go after every deal.

What do surgeons and commercial real estate lead...